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Cline Cellars Target Audience
User Segments
Age: 48
Gender: Female
Occupation: Senior Financial Advisor
Education: Master's Degree in Business Administration
Age: 55
Gender: Male
Occupation: Hotel General Manager
Education: Bachelor's Degree in Hospitality Management
Age: 39
Gender: Female
Occupation: Luxury Brand Marketing Director
Education: Master's Degree in Marketing
Evelyn Chen
Goals
- Discovering unique, sustainably produced wines that offer exceptional quality and value
- Expanding her wine collection with rare and interesting vintages from specific terroirs
- Enjoying curated wine experiences that combine education with sophisticated social interaction.
Pain Points
- Finding truly authentic and sustainable wine producers amidst greenwashing claims
- Limited availability of niche, high-quality wines outside of specialized retailers
- Difficulty in finding winery experiences that cater to a discerning palate and offer intellectual engagement.
Cline Cellars Geographic Distribution
Primarily focused on the US market, especially California. Limited international presence, with minor penetration in Canada, UK, Germany, and Australia.
Top Countries
United States
Canada
United Kingdom
Germany
Australia
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
Mid to high-income households, typically with 2-4 members, are primary buyers, reflecting an affluent customer base.
Employment Status
Income Distribution
Education Level
Cline Cellars Behavior Analysis
Behavior Profile
Device Breakdown
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