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The target audience includes students, educators, and the general public interested in civil rights history.
The National Civil Rights Museum attracts a primarily US-based audience, with a small percentage of visitors from Canada, the UK, Australia, and Germany.
United States
Canada
United Kingdom
Australia
Germany
Primary age group concentration shows strong presence in:
31-35
Most active age range
The target audience spans various household sizes, with a majority being 2-4 person households. The income distribution reflects a largely middle-income audience.
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