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City of Liberal Target Audience
User Segments
Age: 55
Gender: Female
Occupation: Retired Teacher
Education: Master's Degree in Education
Age: 42
Gender: Male
Occupation: Small Business Owner
Education: Bachelor's Degree in Business Administration
Age: 32
Gender: Female
Occupation: Marketing Specialist
Education: Bachelor's Degree in Communications
Community Champion Cathy
Goals
- To ensure transparency and accountability in local government spending and decision-making processes
- To actively participate in initiatives that enhance the quality of life and beautification of public spaces in Liberal, Kansas
- To advocate for improved public services, especially those benefiting families and seniors in the community.
Pain Points
- Difficulty in finding clear, concise information about city projects and policies without extensive searching
- Feeling that public feedback gathered through surveys and meetings does not always translate into tangible action
- Lack of accessible opportunities for deeper engagement beyond basic public hearings.
City of Liberal Geographic Distribution
Primarily serving residents and businesses in Liberal, Kansas, USA, with minimal international reach given its municipal nature.
Top Countries
United States
Mexico
Canada
Germany
United Kingdom
Age Distribution
Key Insights
Primary age group concentration shows strong presence in:
31-35
Most active age range
Target Audience Socio-economic Profile
The city serves predominantly medium-income households, with a significant portion being 2-4 person households, indicating families and couples.
Employment Status
Income Distribution
Education Level
City of Liberal Behavior Analysis
Behavior Profile
Device Breakdown
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