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Major Markets
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EOS
Ninety.io
Bloom Growth
Top Marketing Channels
EOS
- Content Marketing
- Examples: blog posts on EOS principles, case studies, whitepapers
- Campaigns: Mastering Your Business with EOS, EOS Implementer Spotlight, The 6 Key Components of a Great Business
- Social Media Marketing
- Examples: LinkedIn thought leadership, Facebook success stories, YouTube testimonials
- Campaigns: EOS Worldwide Community Engagement, Traction Tuesdays, Leadership Journey Series
- Partnership Marketing
- Examples: Certified EOS Implementer network, joint webinars with business coaches, co-marketing with business associations
- Campaigns: Find an EOS Implementer, Partnering for Business Growth, EOS Ecosystem Solutions
Top Sales Channels
- Direct Sales (Implementers)
- consultative sales by certified EOS Implementers, workshops, one-on-one discovery calls
- Get Started with EOS, Free 90-Minute Meeting, Implementer Discovery Session
- Website/Inbound Sales
- request a consultation form, download a free tool, book a demo
- Discover EOS for Your Business, Traction Book Download Offer, Your Path to Business Mastery
- Events & Workshops
- live implementer workshops, virtual summits, industry conferences
- EOS Regional Workshops, Annual EOS Conference, Level Up Your Business
Catipult.ai SWOT Analysis
Strengths
Established brand recognition
vast network of certified implementers
proven methodology (EOS model) with popular books like 'Traction'.
Weaknesses
Reliance on human implementers can be costly and less scalable
lacks AI-driven automation
perceived as rigid by some users.
Opportunities
Growing market for structured business operating systems
potential to integrate more technology
expand into new geographic markets.
Threats
Emergence of AI-powered platforms like Catipult.ai
competition from other BOS providers
changing client preferences for self-service models.
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