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SAP
Oracle
Kinaxis
Top Marketing Channels
SAP
- Content Marketing
- Examples: Whitepapers on SCM trends, Case studies on digital transformation, Blog posts on industry best practices
- Campaigns: Intelligent Enterprise campaign, Rise with SAP, Sustainability in Supply Chain
- Digital Advertising
- Examples: Google Search Ads for ERP solutions, LinkedIn Ads targeting IT decision-makers, Display ads on business news sites
- Campaigns: SAP S/4HANA Cloud campaign, SAP SuccessFactors campaign, SAP Customer Experience solutions
- Event Marketing