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Bill Utter Ford is a family-owned and operated Ford dealership located in Denton, TX, serving the North Texas region since 1956. They offer a comprehensive range of automotive services, including the sale of new and pre-owned Ford vehicles, custom ordering options, vehicle financing, parts and service, collision repair, and accessories. Their inventory includes a wide variety of Ford models, including trucks, SUVs, vans, and electric/hybrid vehicles. They also provide various service and parts specials, coupons, and maintenance advice. Bill Utter Ford aims to provide a customer-centric experience, offering services like mobile service, after-hours emergency support, and a Quick Lane for routine maintenance. They emphasize customer convenience with online tools for payment calculations, finance applications, and service scheduling. The dealership also participates in programs like FordPass Rewards™ and Ford Protect. They strive to maintain a strong presence online through social media and provide resources like a blog, virtual tour, and customer reviews.

Major Markets

United States flagUnited States
Canada flagCanada
Mexico flagMexico

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AutoNation Ford Denton

Five Star Ford of Plano

Top Marketing Channels

AutoNation Ford Denton

  • Advertising Campaigns
  • Examples: TV Commercials, Online Banner Ads, Sponsorships
  • Campaigns: Ford Truck Month, Built Ford Proud, AutoNation Cares
  • Community Engagement
  • Examples: Local Car Shows, School Fundraisers, Food Drives
  • Campaigns: Community Events, Local Partnerships, Charity Drives
  • Social Media Marketing
  • Examples: Social Media Ads, Influencer Marketing, Video Content
  • Campaigns: Facebook Promotions, Instagram Contests, YouTube Reviews

Top Sales Channels

  • Promotional Sales
  • In-Store Promotions, Online Discounts, Limited-Time Offers
  • Manager's Specials, Clearance Events, Year-End Sales
  • Digital Sales Channels
  • Website Contact Forms, Dedicated Sales Reps, Online Vehicle Configurators
  • Online Chat, Virtual Tours, Appointment Scheduling
  • Commercial Sales
  • Direct Sales Teams, Business Partnerships, Trade Shows
  • Fleet Discounts, Business Leasing, Commercial Vehicle Packages

Bill Utter Ford SWOT Analysis

Strengths

National Brand Recognition

Wide Vehicle Selection

Strong Online Presence

Weaknesses

Higher Overhead Costs

Less Personalized Service

Bureaucratic Processes

Opportunities

Expanding Service Offerings

Online Sales Growth

Partnerships with Local Businesses

Threats

Competition from Local Dealerships

Economic Downturns

Changing Consumer Preferences

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