Behamics Competitor Insights

Behamics is a science-based company and a spin-off from the University of St. Gallen, Switzerland, specializing in providing AI and behavioral science solutions for e-commerce businesses. Founded in 2019, it helps online retailers improve customer journeys, increase revenue, enhance search visibility, and optimize website and product performance. Their platform offers a suite of products including Nudge (dynamic and intelligent nudges), Diagnostic (AI-powered website performance optimization), Organic (AI-driven SEO), Merchandise (product performance insights), Ad Copilot (AI for ad campaign optimization), and Automations (automated CX optimizations). Behamics aims to improve conversions, reduce bounce rates, minimize product returns, and boost average order value using its unique platform which integrates seamlessly with existing e-commerce platforms. They highlight a unique pricing model based on performance.

Major Markets

United States

Germany

United Kingdom

Key Competitors

Contentsquare

Dynamic Yield

Optimizely

Select a competitor

Contentsquare

Dynamic Yield

Top Marketing Channels

Contentsquare

Content Marketing
Examples: Blog posts, Case studies, Webinars
Campaigns: Personalized Content Delivery, A/B Testing Campaigns, Customer Journey Analysis

Social Media Marketing
Examples: LinkedIn, Twitter, Facebook
Campaigns: Retargeting Campaigns, Personalized Ad Experiences, Social Media Contests

Search Engine Marketing (SEM)
Examples: Google Ads, Bing Ads, Industry-Specific Forums
Campaigns: SEO Optimization, Keyword Research, Backlink Building

Top Sales Channels

Direct Sales
Website Contact Forms, Online Chat, Email Marketing
Free Trial Offers, Demo Webinars, Solution-Based Selling

Partner Programs
System Integrators, Marketing Agencies, Technology Providers
Partnership Programs, Referral Bonuses, Joint Marketing

Events & Conferences
E-commerce Expos, Digital Marketing Conferences, Technology Summits
Industry Events, Trade Shows, Conferences

Behamics SWOT Analysis

Strengths

Strong brand recognition

Comprehensive analytics platform

Large customer base

Weaknesses

High pricing

Complex implementation

Limited focus on smaller businesses

Opportunities

Expansion into emerging markets

Development of new product features

Strategic partnerships with complementary technologies

Threats

Increasing competition

Data privacy regulations

Economic downturns

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