Find stats on top websites

Executive Summary

Bank7 is a member FDIC and Equal Housing Lender (NMLS 677297) providing a range of financial services to individuals and businesses. Their offerings include personal banking accounts, loans, and online/mobile banking solutions. For businesses, they provide checking and money market accounts, commercial and agricultural loans, and treasury management services. Bank7 emphasizes building long-term relationships with its customers and supporting the success of their businesses. They also focus on convenience and security, offering services like mobile wallets, online education, and fraud protection measures such as Positive Pay and an anonymous fraud helpline. Bank7 also actively expands through acquisitions, such as the recent acquisition of First American Mortgage, Inc., and by establishing new branch locations.

Industries

Financial ServicesBankingCommercial Lending

Major Markets

United States flagUnited States
Canada flagCanada
Mexico flagMexico

Bank7 Top Products

Bank7 Business Accounts
Bank7 Business Debit Cards
Bank7 Personal Credit Cards

Brand Positioning

Bank7 positions itself as a community-focused bank providing comprehensive financial solutions for individuals and businesses, emphasizing customer relationships, technological convenience, and local support within Oklahoma, Kansas, and Texas.

Customer Sentiments

Customer sentiment is likely positive due to Bank7's focus on customer relationships and community support, but there might be some concerns about their limited geographic presence and innovation speed compared to larger, tech-focused banks. The emphasis on technology and digital banking solutions likely resonates well with tech-savvy customers.

Bank7 Key Value Propositions

Bank7 offers a blend of traditional banking services with modern technology, providing both personal and business clients with comprehensive financial solutions supported by strong customer relationships. Their value lies in combining convenience and personalized service within the communities they serve.

Business Banking
Personal Banking
Digital Solutions
Customer Relationships

Bank7 SWOT Analysis

Strengths

Comprehensive suite of personal and business banking services.

Emphasis on customer relationships and community support.

Strong focus on technology and digital banking solutions.

Weaknesses

Limited geographic presence compared to larger banks.

Reliance on traditional banking models.

Potential for slower innovation compared to tech-focused competitors.

Opportunities

Expansion through acquisitions and new branch locations.

Growing demand for online and mobile banking solutions.

Untapped potential in wealth management services.

Threats

Increasing competition from larger national banks.

Potential economic downturns affecting lending and investments.

Rising cybersecurity threats targeting financial institutions.

Bank7 operates in the financial services industry, specifically within the banking domain. They provide a range of services typically offered by commercial banks, including retail banking, business banking, and wealth management services. Their focus includes deposit accounts, lending (mortgages, personal, commercial, and agricultural loans), and treasury management. The Bank also focuses on technology by providing mobile banking services.

Market Growth Stage

Low
Medium
High

Pace of Market Growth

Accelerating
Deaccelerating

Bank7 Target Audience

View Details

Geographic Insights

Bank7's primary market is the United States (99.0%), with a strong focus on Oklahoma, Kansas, and Texas. A very small percentage comes from other countries like Canada, Mexico, UK and Germany reflecting minimal international presence.

Top Countries

United States flag

United States

99% market share

Canada flag

Canada

0.3% market share

Mexico flag

Mexico

0.2% market share

United Kingdom flag

United Kingdom

0.2% market share

Germany flag

Germany

0.1% market share

Bank7 Audience Segments

Bank7's target audience spans a broad spectrum, including individual consumers, small businesses, agricultural operations, and larger commercial enterprises. Their services are designed to appeal to those seeking traditional banking products such as checking and savings accounts, loans (mortgages, personal, commercial, agricultural), and credit cards. The bank also targets tech-savvy customers who desire online and mobile banking solutions, including mobile wallets and Zelle. Geographically, their target audience is located in Oklahoma, Kansas, and Texas, where Bank7 has physical branch locations.

Established Small Business Owners

30-55 years

Male • Female

Oklahoma • Kansas • Texas

Agricultural Operators

35-60 years

Male • Female

Oklahoma • Kansas • Texas

Young Families

25-40 years

Male • Female

Oklahoma • Kansas • Texas

High-Income Professionals

40-65 years

Male • Female

Oklahoma • Kansas • Texas

Senior Citizens

65-85 years

Male • Female

Oklahoma • Kansas • Texas

Social Media Usage Across Segments

Data shown in percentage (%) of usage across platforms

Recommended Marketing Strategiesfor Bank7

Interactive ROI Calculator

Implement an ROI calculator on the Bank7 website to allow potential customers to estimate the financial benefits of using their services. This will increase user engagement and help prospective customers visualize the value proposition of Bank7's offerings, leading to increased lead generation and conversions.

Learn more

Personalized User Onboarding

Develop personalized onboarding experiences for new Bank7 customers, tailoring the initial steps based on the type of account or service they've chosen. This can improve user activation rates by guiding users to quickly realize the benefits of their selected banking products and features, enhancing overall customer satisfaction and retention.

Learn more

Post-Purchase Feedback Collection

Implement a system to collect feedback from customers after they've used Bank7's products or services, such as opening a new account or taking out a loan. Gathering this feedback allows Bank7 to identify areas for improvement in their service delivery and product offerings, fostering customer loyalty and driving future growth.

Learn more

Transform Your Ideas into Action in Minutes with WaxWing

Sign up now and unleash the power of AI for your business growth