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Baltic Tech Ventures Target Audience

The target audience for Emerging Nordic Ventures (ENV) primarily consists of two distinct groups: investors and early-stage technology startups in the Baltic region. The investor target audience includes private investors and institutional funding sources looking for opportunities in the Baltic startup ecosystem. ENV aims to provide these investors access to a curated portfolio of high-growth potential companies. The startup target audience focuses on Baltic-based technology startups, particularly those in the seed and early stages. ENV seeks companies with scalable innovations and strong management teams capable of excelling in psychometric evaluations.

User Segments

Age: 48

Gender: Male

Occupation: Venture Capitalist/Partner at Nordic Ventures AB, Stockholm, Sweden

Education: Master's Degree, Finance

Age: 55

Gender: Female

Occupation: Senior Investment Manager, Helsinki Growth Fund, Finland

Education: Doctorate Degree, Economics

Age: 39

Gender: Male

Occupation: Founder/CEO of TechStart SIA, Riga, Latvia

Education: Bachelor's Degree, Computer Science

Karl Johansson

Karl Johansson

Age: 48
Gender: Male
Occupation: Venture Capitalist/Partner at Nordic Ventures AB, Stockholm, Sweden
Education: Master's Degree, Finance
Industry: Venture Capital
Channels: LinkedInTwitterYouTube

Goals

  • Identify promising early-stage Baltic tech companies for investment
  • Achieve high returns with minimal risk through diversified portfolio
  • Establish long-term partnerships with innovative startups and fellow investors

Pain Points

  • Difficulty finding thoroughly vetted Baltic startups
  • Lack of transparency in deal structures
  • Limited access to early-stage opportunities with high growth potential

Baltic Tech Ventures Geographic Distribution

The primary market is Latvia with 40%, followed by Estonia and Lithuania at 25% each, and then Finland and Sweden at 5% each, reflecting a strong focus on the Baltic region.

Top Countries

Latvia flag

Latvia

40%
Estonia flag

Estonia

25%
Lithuania flag

Lithuania

25%
Finland flag

Finland

5%
Sweden flag

Sweden

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Most target users live in households of 1-2 people and have a medium to high income, indicating financial stability and a capacity for investment or entrepreneurial activities.

Employment Status

Income Distribution

Education Level

Baltic Tech Ventures Behavior Analysis

Behavior Profile

Venture Capital
Startups
Technology
Investing
Entrepreneurship
Baltic Region
Global Business
LinkedIn
Innovation
Seed Funding
Early-Stage Investment
IP Protection
Global Scaling
Co-investing
Due Diligence

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