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Backendless Target Audience

The target audience for Backendless is broad, encompassing individuals and businesses building web and mobile applications. This includes startups, small to medium-sized businesses, and even enterprise clients who require scalable backend solutions. Backendless caters to both technical and non-technical users, offering a range of tools and services to suit different skill levels.

User Segments

Backendless Geographic Distribution

Backendless's top markets are the US and India, indicating a strong presence in North America and South Asia, followed by the UK, Canada, and Germany, demonstrating a global reach.

Top Countries

United States flag

United States

45.2%
India flag

India

15.7%
United Kingdom flag

United Kingdom

8.9%
Canada flag

Canada

5.6%
Germany flag

Germany

4.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

The majority of Backendless users fall within the 'middle-income' bracket and typically live in households of 2-4 people, which aligns with the profile of developers in various career stages.

Employment Status

Income Distribution

Education Level

Backendless Behavior Analysis

Behavior Profile

Device Breakdown

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