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B2Metric Target Audience

User Segments

Age: 34

Gender: Female

Occupation: Senior E-commerce Marketing Manager

Education: Master's Degree, Marketing

Age: 42

Gender: Male

Occupation: Head of Digital Strategy

Education: Bachelor's Degree, Business Administration

Age: 30

Gender: Female

Occupation: Marketing Data Analyst

Education: Bachelor's Degree, Data Science

Sarah Chen

Sarah Chen

Age: 34
Gender: Female
Occupation: Senior E-commerce Marketing Manager
Education: Master's Degree, Marketing
Industry: E-commerce
Channels: LinkedInYouTubeInstagram

Goals

  • Drive significant growth in online sales and conversion rates
  • Implement data-driven strategies to personalize customer journeys
  • Optimize customer lifetime value and reduce churn through targeted campaigns

Pain Points

  • Fragmented customer data across multiple platforms leading to incomplete insights
  • Difficulty in accurately attributing marketing spend to revenue generation
  • Lack of real-time insights to quickly adapt to market changes and customer behavior

B2Metric Geographic Distribution

Key markets are concentrated in North America and Europe, leveraging tech hubs in the US, UK, and Turkey. This indicates a global, enterprise-focused reach.

Top Countries

United States flag

United States

35.5%
United Kingdom flag

United Kingdom

25%
Turkey flag

Turkey

10%
Germany flag

Germany

7.5%
Canada flag

Canada

5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Users primarily reside in 2-4 person households, indicating established professionals. A majority are in high-income brackets, reflecting their enterprise roles.

Employment Status

Income Distribution

Education Level

B2Metric Behavior Analysis

Behavior Profile

Device Breakdown

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