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Business and Product Insights

Product Portfolio

CORE for Broadband Operators

Atlas CORE Integrations

Atlas CORE - Broadband eCommerce

Atlas Digital Group Key Value Propositions

Atlas Digital Group's core value proposition is to simplify customer acquisition and optimize sales performance for broadband operators through its integrated, cloud-based Atlas CORE platform. It provides a comprehensive solution for personalized customer experiences, omnichannel sales management, and deep data analytics, ultimately driving subscriber growth and operational efficiency.

Customer Acquisition
Sales Performance Optimization
Integrated Platform
Personalized CX

Atlas Digital Group Brand Positioning

Atlas Digital Group positions Atlas CORE as the specialized, integrated sales and commerce platform for broadband operators, enabling accelerated customer acquisition and enhanced sales performance across all channels, driven by data-driven insights.

Top Competitors

1

Salesforce Communications Cloud

2

Vlocity (now Salesforce Industries Communications, Media, and Energy)

3

CSG Systems International

Customer Sentiments

Customer sentiment is likely positive among existing users given the emphasis on proven results and solving specific broadband industry pain points, though the lack of public testimonials limits direct assessment of widespread customer satisfaction. The focus on high-level business objectives for C-suite executives suggests strong value perception for strategic decision-makers.

Actionable Insights

Develop a public case study library featuring diverse broadband providers and integrate tiered pricing examples (even if indicative) on the website to attract and inform potential clients.

Products and Features

CORE for Broadband Operators - Product Description

CORE is a digital commerce platform designed specifically for broadband operators. It enables accelerated subscriber growth by offering personalized shopping experiences, streamlining serviceability checks, optimizing order management processes, and providing robust analytics for informed decision-making. The platform aims to transform the entire digital customer journey for internet service providers.

Pros

  • CORE empowers broadband operators to personalize the customer journey, leading to increased subscriber acquisition
  • It streamlines critical operational processes like serviceability and ordering, enhancing efficiency
  • The robust analytics capabilities provide valuable insights for strategic business growth.

Cons

  • The product description primarily focuses on benefits for broadband operators, potentially limiting appeal to other industries
  • Specific details about implementation complexity or integration requirements are not readily available
  • The pricing model and typical ROI metrics are not provided in the given information.

Alternatives

  • Competitors include general e-commerce platforms customized for telco (e.g., Salesforce Commerce Cloud, Adobe Commerce)
  • Specialized telco billing and CRM providers often offer integrated commerce modules (e.g., CSG, Amdocs)
  • In-house developed solutions or other niche broadband-specific commerce platforms could also be considered alternatives.

Company Updates

Latest Events at Atlas Digital Group

Atlas Digital Group Announces Brand Refresh and New Offerings

Apr 11, 2024 ... Over the past few years, our company and capabilities have evolved tremendously to achieve that mission. It's important for us to share that ...

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TransUnion and Atlas Digital Group Partner to Offer Cable and ...

“In this growing, competitive marketplace, leveraging top-tier solutions is critical to both safeguard your business and convert new customers.” More ...

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Atlas Digital Group | Better Commerce. Built for Broadband.

With CORE, broadband operators accelerate subscriber growth with personalized shopping experiences. Transform serviceability, ordering, analytics, and more.

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Atlas Digital Group | LinkedIn

Mar 28, 2023 ... http://www.atlasdigitalgroup.com. External link for Atlas Digital ... Big news, Kent Station! Ezee Fiber is bringing multi-gig fiber ...

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