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Ascendance Trucks is a commercial vehicle dealership and service provider offering a wide array of solutions for the transportation industry. They feature brands like International, Isuzu, and IC Bus. Their services include sales of new and used trucks, trailers, and buses, as well as leasing and rental options through Idealease. Ascendance Trucks also provides comprehensive support services, such as full-service leasing, dedicated maintenance, mobile service, 24/7 roadside assistance, and fleet services. They aim to provide cost-effective and hassle-free alternatives to truck ownership, offering solutions tailored to various business needs, from short-term rentals to long-term leases and dedicated maintenance programs. Their network spans 40+ locations in 11 states, ensuring widespread accessibility and support for their customers.

Major Markets

United States flagUnited States
Canada flagCanada
Mexico flagMexico

Key Competitors

Select a competitor

Ryder

Penske

Top Marketing Channels

Ryder

  • Digital Marketing
  • Examples: Ryder.com, LinkedIn, YouTube
  • Campaigns: Ryder Truck Rental Sale, Ryder Used Truck Inventory, Ryder ChoiceLease Program
  • Industry Events
  • Examples: Industry Conferences, Trade Publications, Webinars
  • Campaigns: Ryder Supply Chain Solutions, Ryder Last Mile Delivery, Ryder Dedicated Transportation
  • Public Relations
  • Examples: Press Releases, Corporate Website, Social Media
  • Campaigns: Ryder Charitable Contributions, Ryder Community Involvement, Ryder Sustainability Initiatives

Top Sales Channels

  • Direct Sales
  • Direct Sales Teams, Regional Sales Offices, Online Inquiry Forms
  • Ryder Truck Lease Program, Ryder Used Truck Sales, Ryder Maintenance Services
  • Partnerships
  • Partner Portals, Joint Marketing Efforts, Commission Structures
  • Ryder Partner Program, Ryder Referral Incentives, Ryder Dealer Network
  • Online Platforms
  • Online Auctions, Classified Ads, Trade Shows
  • Ryder Online Marketplace, Ryder Truck Auctions, Ryder Trade-In Program

Ascendance Trucks SWOT Analysis

Strengths

Wide range of services (truck rental

leasing

supply chain solutions)

Strong brand recognition and market presence

Extensive network and infrastructure

Weaknesses

High operational costs due to extensive infrastructure

Dependence on economic conditions

Potential for service inconsistencies across locations

Opportunities

Expansion of service offerings (e.g.

electric vehicle maintenance)

Growing demand for leasing and rental services

Strategic partnerships with technology providers for fleet management solutions

Threats

Economic downturn affecting transportation industry

Increasing competition from established players and new entrants

Fluctuations in fuel prices and regulatory changes

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