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ao.com Target Audience

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User Segments

ao.com Geographic Distribution

ao.com's primary market is the United Kingdom with a significant 90% user base, followed by Ireland with 5%. The company has a smaller presence in other European countries.

Top Countries

United Kingdom flag

United Kingdom

90%
Ireland flag

Ireland

5%
Germany flag

Germany

2%
France flag

France

1.5%
Netherlands flag

Netherlands

1.5%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

ao.com's target market comprises households of 2 and 3-4 people. They cater to a primarily middle-income demographic with a good mix of low and high-income earners.

Employment Status

Income Distribution

Education Level

ao.com Behavior Analysis

Behavior Profile

Device Breakdown

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