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Align Right Realty Target Audience

User Segments

Age: 28

Gender: Male

Occupation: Customer Service Representative

Education: Associate Degree, Business Administration

Age: 25

Gender: Female

Occupation: Sales Associate

Education: Bachelor's Degree, Marketing

Age: 22

Gender: Female

Occupation: Unemployed

Education: Associate Degree, General Studies

Career Changer Chris

Career Changer Chris

Age: 28
Gender: Male
Occupation: Customer Service Representative
Education: Associate Degree, Business Administration
Industry: Customer Service
Channels: LinkedInYouTubeFacebook

Goals

  • Successfully transition into a fulfilling real estate career
  • Obtain the necessary licenses and training quickly and efficiently
  • Build a strong professional network within the real estate industry.

Pain Points

  • Lack of clear guidance on how to start a real estate career
  • Financial constraints while pursuing new education and licensing
  • Uncertainty about finding a supportive and ethical brokerage.

Align Right Realty Geographic Distribution

Primarily focused on the US, with a strong emphasis on the Tampa Bay market, but with ambitions to extend its reach to other states and potentially Puerto Rico.

Top Countries

United States flag

United States

98%
Puerto Rico flag

Puerto Rico

1%
Canada flag

Canada

0.5%
Mexico flag

Mexico

0.3%
United Kingdom flag

United Kingdom

0.2%

Age Distribution

Key Insights

Primary age group concentration shows strong presence in:

31-35

Most active age range

Target Audience Socio-economic Profile

Target users are often medium to high-income, with 3-4 person households, seeking real estate services.

Employment Status

Income Distribution

Education Level

Align Right Realty Behavior Analysis

Behavior Profile

Online Research
Digital Marketing
Social Media Engagement
Professional Development
Information Seeking
Networking
Learning
Technology Adoption
Decision Making
Community Involvement
Seeking Support
Content Consumption (Video)
Lead Generation
Brand Loyalty
Online Transactions
Reviewing Testimonials
Seeking Guidance
Self-Improvement

Device Breakdown

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