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Major Markets
Key Competitors
Tableau
Qlik Sense
ThoughtSpot
Tableau
Strong brand recognition
extensive user community
powerful data visualization capabilities
Can be complex for beginners
potentially higher cost for smaller businesses
limited native data preparation features compared to some competitors
Growing demand for data literacy
expansion into new cloud environments
integration with broader Salesforce ecosystem
Emergence of AI-driven analytics platforms
intense competition from other BI tools
data security concerns in cloud deployments
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