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AgHires

AgHires is a job board and recruiting service that specializes in the agricultural sector. They offer various services, including job advertising, candidate sourcing, and executive search. Their primary goal is to connect talented individuals with employers in the agriculture industry.

Company : AgHires

Industry : AgricultureHorticultureFood Production

Major Markets

United States flagUnited States
Canada flagCanada
Australia flagAustralia

Key Competitors

Indeed
AgCareers.com
ZipRecruiter

AgHires Key Value propositions

Niche Expertise
Targeted Advertising
Streamlined Hiring
Industry Connections

AgHires SWOT Analysis

Strengths

Specialized platform for agricultural hiringStrong industry connections and reputationOffers a range of services from basic to executive search

Weaknesses

May have a smaller candidate pool compared to general job boardsReliance on the agricultural industry's healthPricing may be less competitive for smaller businesses

Opportunities

Expand into international agricultural marketsDevelop partnerships with agricultural schools and institutionsOffer more specialized training and resources for agricultural professionals

Threats

Competition from general job boards expanding into niche marketsEconomic downturn impacting agricultural industry hiringAutomation potentially reducing demand for certain agricultural roles

Top Marketing Strategies for AgHires

Content Marketing & SEO Optimization

Develop valuable content for both employers and job seekers in the agricultural industry, targeting relevant keywords and search terms to drive organic traffic to the AgHires platform and establish expertise in the niche.

Strategic Partnerships & Integrations

Collaborate with industry associations, agricultural colleges, and other relevant organizations to promote AgHires and reach a wider audience within the target market, leveraging their existing networks and resources.

Targeted Advertising & Social Media Engagement

Run targeted ad campaigns on platforms frequented by agricultural professionals and job seekers, utilizing social media to build brand awareness and engage with potential customers through relevant content and discussions.

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AgHires User Persona

AgHires Geographic and Demographic Insights

Geographic Insights: AgHires' primary markets are North America, but there's potential in Australia, Brazil, and Germany, reflecting global agricultural activity.

Top Countries

  • United States flag

    United States

    60%

  • Canada flag

    Canada

    20%

  • Australia flag

    Australia

    7%

  • Brazil flag

    Brazil

    5%

  • Germany flag

    Germany

    4%

Demographic Insights: AgHires sees a larger user base in the 35-54 age group, aligning with experienced professionals. The platform skews slightly towards men, reflecting gender ratios in agriculture.

Age Distribution

Gender Distribution

AgHires Socio-economic Profile

Household and Income Insights: AgHires users typically fall within the 2-4 person household range with diverse income levels, representing a mix of farm families and professionals.

Educational and Employment Insights: Most AgHires users are employed full-time, reflecting the platform's focus on active job seekers. A majority hold University/College degrees, highlighting the need for skilled agricultural workers.

Households Size

Income Distribution

Education Level

Employment Status

AgHires Behavioral Insights

Interest-Based Insights: Users are interested in agriculture, farming technology, sustainability, rural lifestyle, food production, heavy machinery, and livestock.

Technology and Social Media Usage: AgHires users primarily use desktops, followed by Android devices. They favor LinkedIn, Facebook, and YouTube for professional and industry content.

Interests

AgricultureFarming TechnologySustainabilityRural LifestyleFood ProductionHeavy MachineryLivestock

Device Breakdown

Social Media Usage

AgHires Top Competitors

Competitor
Estimated market share
Top domains
Indeed50%General Job Board, Wide Industry Coverage, Large Candidate Pool
AgCareers.com25%Agriculture Specific, Niche Job Board, Strong Industry Focus
ZipRecruiter15%General Job Board, AI-Powered Matching, Fast Application Process

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