Association for Computing Machinery (ACM) : Market and Competitor Analysis

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Association for Computing Machinery (ACM)

ACM is a global scientific and educational organization dedicated to advancing computing as a science and profession. They provide a wide range of resources, including a digital library, publications, conferences, and career development tools. ACM also plays a significant role in shaping public policy related to technology and promoting ethical conduct within the computing field.

Company : Association for Computing Machinery (ACM)

Industry : TechnologyComputingInformation Technology

Major Markets

United States

India

China

Key Competitors

IEEE

Association for Information Systems (AIS)

Computer Society of India (CSI)

Association for Computing Machinery (ACM) Key Value propositions

Research & Publications

Professional Development

Networking & Community

Education & Learning

Association for Computing Machinery (ACM) Latest news

ACM, the Association for Computing Machinery

ACM in the News · Media Center · Contact Us. About ACM. ACM, the world's largest ... important new journal should contact ACM at [email protected]. New ...

Home - ACM SIGAI

We are happy to announce that the call for the ACM SIGAI 2023 Industry Award is now available at the main Industry Award page here: https://sigai.acm.org/main/ ...

ACM Code of Ethics and Professional Conduct

Ethical and social computing are embodied in the ACM Code of Ethics. The core values expressed in the ACM Code inspire and guide computing professionals.

Communications of the ACM

Fake News Still Has a Home on Facebook · The New York Times · Robots are suddenly ... Contact us at [email protected]. Explore the latest issue. Table of Contents ...

Association for Computing Machinery (ACM) SWOT Analysis

Strengths

Reputable organization with a long historyVast digital library and resourcesStrong global network and chapters

Weaknesses

Membership fees can be expensiveContent can be highly technicalMay not fully cater to all career stages

Opportunities

Expand online learning and certification programsIncrease engagement with industry professionalsPartner with educational institutions for outreach

Threats

Competition from other professional organizationsRapid pace of technological advancementsChanging landscape of online learning and information access

Top Marketing Strategies for Association for Computing Machinery (ACM)

Content Marketing and Community Building

Leverage ACM's expertise and resources to create valuable content for various target audiences. This can include blog posts, research papers, tutorials, and podcasts, fostering an engaged community and attracting new members.

Targeted Digital Advertising and Outreach

Reach out to potential members through strategic digital advertising campaigns on relevant platforms, such as LinkedIn and Google Ads. Tailor messaging to specific demographics and interests within the computing field.

Partnerships and Strategic Collaborations

Form partnerships with universities, technology companies, and industry associations to expand ACM's reach and offer exclusive benefits to members. This can include joint events, co-branded content, and shared resources.

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Association for Computing Machinery (ACM) User Persona

Name:

Alice Chen

Age :

32

Gender :

Female

Occupation :

Senior Software Engineer

Industry :

Technology

Education :

Master's Degree, Computer Science

Preferred platforms

GOALS

To stay updated on the latest advancements and trends in software engineering to maintain a competitive edge in her career
To find practical solutions and best practices for tackling complex coding challenges at work and improve the efficiency and quality of her code
To connect with other professionals in her field, build her network, and explore potential career opportunities

Frustrations

Encountering unexpected bugs and errors that require significant time and effort to debug, delaying project deadlines
Feeling overwhelmed by the rapid pace of technological advancements and struggling to keep her skills and knowledge up-to-date
Lack of collaboration and knowledge sharing within her team, leading to redundant work and slower problem-solving

Name:

David Rodriguez

Age :

24

Gender :

Male

Occupation :

Data Scientist

Industry :

Finance

Education :

Bachelor's Degree, Statistics

Preferred platforms

GOALS

To learn new data analysis techniques and tools to improve the accuracy and effectiveness of his predictive models
To access high-quality research papers and publications in the field of machine learning to support his work and stay informed on the latest academic advancements
To connect with other data scientists and learn from their experiences, especially in the finance industry

Frustrations

Dealing with messy and incomplete data sets that require extensive cleaning and pre-processing before analysis
Struggling to communicate complex technical findings to non-technical stakeholders in a clear and understandable way
Feeling limited by his current toolkit and eager to explore more advanced data visualization and analysis software

Name:

Sarah Williams

Age :

28

Gender :

Female

Occupation :

Postdoctoral Researcher

Industry :

Academia

Education :

PhD, Computer Science

Preferred platforms

GOALS

To publish her research findings in reputable ACM journals and conferences to gain recognition and advance her academic career
To secure funding for her research projects by identifying relevant grants and collaborating with other researchers in her field
To stay informed about the ethical implications of her research, particularly in areas like artificial intelligence and data privacy, and ensure responsible innovation

Frustrations

Facing difficulty in securing funding for her research projects, leading to delays and limitations in her work
Dealing with the lengthy and often tedious peer-review process for academic publications
Feeling pressure to constantly innovate and produce groundbreaking research in a highly competitive academic environment

Association for Computing Machinery (ACM) Geographic and Demographic Insights

Geographic Insights: ACM's largest user base is in the US, followed by significant presence in emerging markets like India and China.

Top Countries

United States
35%
India
15%
China
10%
Germany
5%
United Kingdom
5%

Demographic Insights: ACM's user base skews towards males aged 25-44, reflecting the tech industry's demographics.

Age Distribution

Gender Distribution

Association for Computing Machinery (ACM) Socio-economic Profile

Household and Income Insights: ACM users typically belong to households of 2-4 members with predominantly medium income levels.

Educational and Employment Insights: Majority of ACM users are employed full-time, highly educated with university degrees or higher.

Households Size

Income Distribution

Education Level

Employment Status

Association for Computing Machinery (ACM) Behavioral Insights

Interest-Based Insights: Users are interested in core computing areas like programming, AI, data science, reflecting ACM's offerings.

Technology and Social Media Usage: Users prefer professional platforms like LinkedIn and Youtube, reflecting their career focus.

Interests

TechnologyScienceProgrammingArtificial IntelligenceData ScienceSoftware EngineeringCybersecurity

Device Breakdown

Social Media Usage

Association for Computing Machinery (ACM) Top Competitors

Competitor	Estimated market share	Top domains
IEEE	40%	Electrical Engineering, Computer Science, Telecommunications
Association for Information Systems (AIS)	25%	Information Systems, Business Analytics, Data Management
Computer Society of India (CSI)	15%	Software Engineering, Cybersecurity, IT Education

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