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Arketipo Architecture
Gokhan Avcioglu & GAD Architecture
Designist
Top Marketing Channels
Arketipo Architecture
- Professional Networking Events
- Examples: Design conferences, Architectural expos, Industry seminars
- Campaigns: Networking Mixers, Conference Sponsorships, Panel Discussions
- Online Portfolio & Website
- Examples: Project showcases, Client testimonials, Blog posts
- Campaigns: Featured Projects Showcase, Testimonial Spotlight, Design Insights Series
- Social Media (LinkedIn & Instagram)
- Examples: Project photos, Team features, Behind-the-scenes content
- Campaigns: Project of the Week, Meet the Team, Design Process Deep Dive
Top Sales Channels
- Direct Client Pitches
- Customized presentations, Proposal submissions, Client meetings
- Solution-Oriented Proposals, Value Proposition Presentation, Follow-up Engagement
- Referral Programs
- Client referrals, Industry partner recommendations, Word-of-mouth
- Client Referral Incentives, Partner Collaboration Program, Testimonial Request
- Tender and Bid Submissions
- Public sector tenders, Private project bids, Design competitions
- Competitive Bidding Strategy, Project Specification Alignment, Design Excellence Submission
2S Workshop SWOT Analysis
Strengths
Established reputation
Diverse project portfolio
Strong technical expertise
Weaknesses
Potentially less adaptable to niche boutique requests
Slower decision-making processes
May focus less on 'boutique' or 'unique' design aspects if larger in scale
Opportunities
Expansion into new geographical markets
Diversification into sustainable design
Strategic partnerships with developers
Threats
Intense competition from boutique firms
Economic downturns affecting large-scale projects
Evolving client preferences for specialized design
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